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Top Ten Reasons to Enter the IPPY Awards

You can't win if you don't send it in...
Launched in 1996, the Independent Publisher Book Awards are designed to bring increased recognition to the deserving but often unsung titles published by independent authors and publishers. Open exclusively to independents, the "IPPYs" recognize the year's best books and bring them to the attention of booksellers, buyers, librarians, and book lovers. The IPPY Awards contest is among the largest and most recognized book awards events in the world.

10. Bragging Rights

"Winning a book award allows you to announce your accomplishment to the book buying public, the press, your peers, even your grandma! The phrase, 'Award-Winning Author' or 'Award-Winning Publisher' has a ring to it, eh? And winning a medal in the Independent Publisher Book Awards is an especially big deal because this is the world's largest book awards contest, it is the longest-running unaffiliated independent publishing awards contest, and it is the only contest that rewards its winners with big, shiny medals to wear on the floor of BookExpo America to show off your award."

9. Endless P.R. possibilities

"Winning a book award warrants sending out a celebratory press release that can lead to newspaper and magazine articles, radio and television appearances, newsletter and blog mentions. The credibility of a distinguished book award opens up a whole new round of attention for your book from journalists, reviewers, distributors and buyers. Everybody loves a winner! The PR begins at BookExpo as you wear or display your medal on the floor, and expands from there as you spread the word about your success."

8. Credibility opens doors

"Putting the IPPY Award seal on the front cover of your book makes it stand out and signals that this is a book to pay attention to. Editors, agents, buyers, journalists and producers receive hundreds of books every week, and your award seal says, “I’m a book that’s been honored. Look at me first. You can be assured that I’m a quality book worthy of your attention." Award-winning status can get your book reconsidered or noticed for the first time, and help it get plucked from the pile."

7. Awesome stickersGold IPPY Award

"Yes, the IPPY Award metallic foil seal is a beautifully designed, shiny, eye-catching emblem that shows that your book has won a prestigious medal." Here it is:

6. Three ways to win

"The IPPY Awards recognize there are many different kinds of publishing, and that regionally published books needed their own contest, so we designed the Regional IPPY Awards for Best Fiction and Best Non-Fiction in 8 U.S. and 2 Canadian regions. It costs just $45 to add the regional entry to your regular IPPY category entry. But that's not all: every book entered is also considered for our Ten Outstanding Books of the Year awards, at NO EXTRA CHARGE (see details below)."

5. Awesome party

"The IPPY Awards presentation party is the culmination of the contest and one of the highlights of BookExpo America, an opening night must-do event since 2001. Some notable locations have been the Tavern Club of Chicago, where we rock n' rolled 27 floors above Michigan Avenue; the Marriott Marquis with its lavish decor and flying balcony over Broadway; and last year's 60th floor soiree atop L.A.'s Wells Fargo building. This year's IPPY bash at Providence on 57th St. will be THE place to network with industry movers and shakers -- and to show off your IPPY medal and medal-winning book."

4. Great marketing dollar value

"Entering a book awards contest for $85 is a great marketing value -- especially if you win! For that $85 investment ($130 if you enter both the National and Regional contests) you get a huge amount of exposure, P.R. value, and credibility that leads to all kinds of possibilities from increased sales to a foreign rights deal."

3. You can't win if you don't enter

"Sure, it's a gamble -- less than 1 in 10 entries wins an IPPY medal. But you won't know if you don't try, and every year we have lots of surprises: first-time authors, one-book publishers, and all manner of eclectic and unique award-winners. Last year we had IPPY winners from 44 U.S. States, 7 Canadian Provinces, and 6 countries overseas."

Bling2. It's so easy to enter

"Entering the IPPY Awards takes just a few minutes and requires sending just one book per category. When entering online with your credit card, all you have to do is print out some paperwork at the end -- even mailing labels. Then, just sit back and wait for the results."
and the Number One Reason to enter the IPPY Awards...


"The main goal in book marketing is to get you and your book noticed, right? Winning an IPPY gets you some BLING to wear, BLING for your book, and BLING for your office wall. The big, shiny IPPY medal will certainly attract attention on the BookExpo floor, the metallic foil IPPY sticker will attract attention to your book's cover, and the IPPY certificate is proof positive you're an award winner!"

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The IPPY Awards reward those who exhibit the courage, innovation, and creativity to bring about change in the world of publishing.

Print guidelines and entry form: http://www.independentpublisher.com/IPPY2010Guidelines1.pdf

Enter online at: http://www.independentpublisher.com/ipland/IPAwards.php

Here is the link to the 2009 Awards results article online, with links to event photos, press release, etc: http://www.independentpublisher.com/article.php?page=1298

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The IPPY Awards are open to all independent, university, small press, and self-publishers who produce books written in English. Titles copyrighted 2009 or 2010, or that were released in 2009 or early 2010 may be entered in this year’s contest. National category entry fee is $85; Regional category can be added for $45; Outstanding Books of the Year consideration at no extra charge. Final deadline is March 20, 2010; enter online or postmark entries by that date.

The 5th Annual Regional IPPY Awards go to the Best Fiction and Best Non-Fiction Books in eight U.S. and two Canadian regions. If your book is written or published with a regional focus, don’t miss the opportunity to extend your exposure and increase your chances of winning a regional Independent Publisher Book Award.

Ten Outstanding Books of the Year: For 26 years our mission at Independent Publisher has been to recognize and encourage the work of publishers who exhibit the courage and creativity necessary to take chances, break new ground and bring about change, not only to the world of publishing, but to our society, our environment, and our collective spirit. One book in each of the following categories will receive a special award for Outstanding Book of the Year:

Most Original Concept - Most Likely to Save the Planet – Freedom Fighter of the Year - Most Outstanding Design - Peacemaker of the Year - Story Teller of the Year - Best Book Arts Craftsmanship - Most Inspirational to Youth Most Life-Changing – Most Progressive Health Book

Enter your award-worthy books today, and get the recognition and exposure they deserve. Cool medals! Shiny stickers! Awesome party!

Questions? Contact Jim Barnes, Awards Director, jimb@bookpublishing.com ph: 1-800-644-0133 x1011